Last updated: October, 2017

This Privacy Policy applies to this website (the “Site”), and forms part of Rubin-Lobo LLC dba bodē nyc. (“bodē nyc” or “we”) respects your privacy and protects it by complying with this policy.

Please read this Privacy Policy carefully before using the Site. By using our Site, you acknowledge that you have read this Privacy Policy, and agree to it. If you do not agree to any of the terms contained in this Privacy Policy, do not to use the Site. This policy may change from time to time and if you continue to use this Site after we modify the Privacy Policy, you are deemed to have accepted the changes, so please check periodically for updates.

This Privacy Policy explains our practices for collecting, using, storing, securing, and disclosing information obtained from you on this Site, through electronic correspondence between you and this Site, through other correspondence with you, and when you interact with our advertising and/or applications on third party sites if they include links to this policy.

This Privacy Policy does not apply to information collected by third parties, including via websites, applications, or other content that may be accessible from or linked to this Site. bodē nyc is not responsible for the content or privacy practices on any non-bodē nyc site to which this Site links.

  1. Information We Collect and How We Collect It. bodē nyc collects different kinds of information from you in different ways.
  2. What Information Collected. We collect these types of information on the Site.
  3. Non-personal Information” is any information that does not identify you individually or does not permit a direct association with an individual (even if it is about you). Non-personal Information includes information about your Internet connection, equipment used to access the Site, and usage information. Non-personal Information may be derived from Personal Information by depersonalizing it to remove unique identifiers and/or combine it with information about other users to form aggregated data.
  4. Personal Information” is information that personally identifies you or allows one to contact you, such as name, email address, street address, telephone number, and payment information. To the extent we associate Non-personal Information with Personal Information, we treat the combination information as Personal Information.  
  5. How Information Collected. We collect information on the Site in these ways.
  6. Information You Provide. In the course of visiting and using the Site, you may provide information to us. For example, you may make a purchase. In the course of doing so, you may be asked for information about yourself or may choose to provide such information. If you voluntarily provide your Personal Information to us, we collect it. When you: (i) submit a request or inquiry; (ii) sign up to receive emails, newsletters, or other correspondence; or (iii) purchase a product from us online (each of the foregoing a “Transaction”), you may disclose Personal Information that we collect. We may also retain records about your Transactions, your correspondence with us, or your searches on the Site. You choose whether to disclose Personal Information, but we may not be able to process your Transaction without it. For example, we cannot sell a product or service to you without your name, payment information, product information, and delivery address. You also may provide information to be posted or displayed on public areas of the Site or transmitted to other users of the Site or third parties. If you include Personal Information in those transmissions, it will be available publicly and not protected.
  7. Automatically Gathered. We collect some information automatically as you navigate the Site. For example, we collect usage details, such as traffic data (such as information about how much time visitors spend on the Site or each page, dates and times of visits, etc.), location data, “clickstream data” (such as pages visited, clicks made, and similar information) and collect information about your computer, browsing patterns, and Internet connection (such as IP address, operating system, and browser type) for all visitors. This sort of information is generally considered Non-personal Information (unless it is combined with and therefore treated as Personal Information). We may combine information about your use with information about others’ use to generate aggregated Non-personal Information about visitors as a group. We may use tracking technologies to collect information about your online activities over time and across third party websites or other online services (behavioral tracking). bodē nyc may collect information through tracking technology described below.
  8. Cookies” are small files stored by a user’s internet browser on a user’s computer or other device. Cookies allow us (or our service providers) to recognize your device and record information about your use of the Site. Most Internet browsers are initially set to accept cookies. You can set your browser to refuse cookies, but then you may not be able to access or use portions of this Site.
  9. Flash Cookies” are local stored objects that allow us to collect and store information about your preferences and navigation to, from and on our Site. Flash cookies are not managed by the same browser settings used for browser cookies.
  10. Web beacons” are small bits of code embedded in web pages or emails that assist in delivering cookies. Web beacons (also known as clear GIFs or pixel GIFs) help bodē nyc determine whether a page on this Site has been viewed and, if so, how many times or whether an email has been opened. For example, any electronic image on this Site, such as an ad banner, can function as a web beacon. Although you cannot decline to receive web beacons when visiting a web page, you can choose not to receive web beacons by email if you disable HTML images or refuse HTML email messages.
  11. Third Party Advertisements. Some content or applications, including advertisements, on the Site are served by third parties, including advertisers, ad networks and servers, content providers and application providers. These third parties may use cookies and/ or other tracking technologies to collect information about you when you use the Site. The information they collect may be associated with your Personal Information or they may collect information, including Personal Information, about your online activities over time and across different websites and through other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content. We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.  
  12. Third Parties. We may collect information about you from third parties, such as service providers.
  13. How We Use the Information. Generally, bodē nyc uses information (including Personal Information) to improve our services, to present, improve, administer, customize, and/or maintain the Site, to speed searching capability, to estimate the size and patterns of the Site’s audience, to fulfill and manage Transactions, to build relationships with you and other users, to market and provide you with information bodē nyc’s products, to provide the products, to provide information you request, to send you newsletters, to fulfill other purposes for which you provide the information, to provide you with notices about your account, to notify you about changes to the Site, to allow you to participate in interactive features of the Site, to customize our products and services, to make content you see more relevant, to identify and prevent fraud, to regulate the advertisements you receive, to provide you with tailored offers and measure their effectiveness, to carry out our obligations and enforce our rights, to enable others to enforce their rights, to conduct investigations, to cooperate with law enforcement, to conduct market research and analysis, in any other way described when you provide the information, and for any other purpose with your consent. We may contact you to obtain your input or provide information about our products, offerings, or events. bodē nyc may identify you in connection with your use of certain aspects of this Site and may link information about your use of the Site with your Personal Information. bodē nyc does not place any restrictions on the use of Non-personal Information. More detail about certain uses of Personal Information appears below.
  14. Transactional Purposes. If you provide Personal Information to us in connection with a Transaction, we will use your information to process the Transaction and communicate with you about it. Processing the Transaction may require communication of your Personal Information with third parties. If you provide your email address or mailing address to us, we may use such address to send you notices for marketing or relationship purposes, or as required by law.
  15. Marketing. We may use your Personal Information to offer, market and advertise to you via the Site and/or through email or U.S. mail. We may communicate with you about bodē nyc’s products, offerings, or events or third party products or services that may interest you. We may use Personal Information to conduct market research and analysis for ourselves and for others. You may choose not to allow us to use your Personal Information for this purpose by checking the appropriate box when your Personal Information is collected. You may also unsubscribe from receiving emails from us by sending us an email at
  16. How We Protect the Information.
  17. Security Measures. bodē nyc takes steps to protect the Personal Information it stores or receives through the Site. Your Personal Information is stored on secure servers protected by a firewall. Any payment transactions conducted through the Site will be encrypted using SSL technology.
  18. Caution. While bodē nyc endeavors to safeguard your Personal Information, it cannot guarantee absolute security. You transmit Personal Information through the Site at your own risk. You acknowledge agree that bodē nyc shall not be liable for any security breach that results from causes or events that are beyond bodē nyc’s control (such as acts of God, hacking, circumvention of privacy settings or security measures, terrorism, power outages, defects in third party security products and services, your own acts and omissions, and other similar events beyond bodē nyc’s control).  Please be aware that no security measures are perfect or impenetrable.
  19. What Disclosures We Make of the Information.
  20. Non-personal Information. bodē nyc does not place any restrictions on the use or disclosure of Non-personal Information (included aggregated information). bodē nyc may share it with anyone for any purpose.
  21. Personal Information. bodē nyc may share your Personal Information with its affiliates. In addition, bodē nyc may share your Personal Information with other third parties:
  22. Enabling Services, General. bodē nyc may disclose your Personal Information to contractors, vendors, service providers, and other third parties to enable them to provide bodē nyc with services, including without limitation those necessary for processing your orders, payment processing, shipping, emailing, marketing, providing research or analysis, webhosting, storing/managing data, assisting in providing the products and services available through the Site or otherwise. bodē nyc may also disclose your Personal Information to fulfill the purpose for which you provided such information or for any other purpose bodē nyc discloses when you provide the information. bodē nyc may disclose your Personal Information with your consent.
  23. Legal Reasons. bodē nyc may disclose your Personal Information in response to a subpoena or other court order, if otherwise required by law,  in an effort to cooperate with law enforcement or a regulatory agency, to enable someone to enforce their rights, or to allow bodē nyc to enforce its rights. bodē nyc may disclose your Personal information when bodē nyc believes that doing so is necessary or desirable (a) to enforce bodē nyc’s rights or defend against legal claims, (b) to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving personal threats to physical safety, allegations of intellectual property infringement or violations of privacy rights, (c) to protect rights, property, safety of bodē nyc, its customers, or others, and/or (d) as otherwise required by law.
  24. Assignments. bodē nyc may disclose your Personal Information to a buyer or other successor in interest in the event of a sale of substantially all of bodē nyc’s assets, the merger, dissolution, divestiture, restructuring, reorganization, sale, or transfer of bodē nyc, or some or all of its assets, whether as a going concern or as part of bankruptcy, liquidation, or a similar proceeding. If that happens, the buyer, assignee, or other successor in interest’s privacy policy may govern the further protection, use, and disclosure of your Personal Information.
  25. Marketing. We may disclose share some of your Personal (excluding payment information) and/or Non-personal Information to third parties who offer market and advertise to you. We may use Non-personal Information to conduct market research and analysis for ourselves. bodē nyc does not place any restrictions on the use of Non-personal Information.
  26. How to Manage Your Information. The mechanisms below provide you with certain options about how to exercise control over your Personal Information:
  27. Information Access. Upon your request, bodē nyc will remove your Personal Information from bodē nyc’s records related to this Site. This may cancel your subscription to some or all of the services offered by bodē nyc, via this Site or otherwise. Deletion of your Personal Information will also result in deletion of your bodē nyc account. If you wish to update/correct Personal Information you have already provided to us, or if you wish to remove your Personal Information from our records, please send your request to us via email at or via postal mail to this address: 143 West 72nd Street, New York, NY 10023 or log in to modify your account profile page. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. If you delete publicly posted submissions from the Site, copies may remain viewable in cached and archived pages, or might have been copied or stored by other Site users.
  28. Email Marketing. You may choose to opt out of receiving marketing emails that promote our products from us at any time by sending your request to us via email at or via postal mail at 143 West 72nd, New York, NY 10023, or by using the means (such as clicking “unsubscribe”) provided in our marketing emails. Please note, however, that your opt-out will apply only to marketing emails, not email communications about your Transaction(s) or other non-marketing correspondence.
  29. Do Not Track Disclosure. Some browsers have a “do not track” feature that, when enabled, signals websites and online services that you do not wish to be tracked. bodē nyc takes no action in response to web browser signals and other mechanisms that enable consumers to exercise choice about behavioral tracking, because there is still no acceptance standard for how to respond to them.
  30. Children.

We do not knowingly collect Personal Information from children under the age of 13 on our Site. If we discover that we have collected Personal Information about a child under the age of 13, such information will be deleted from our system. If you are under the age of 13, do not use this Site or provide information on this Site. If you believe we have received information from or about a child under the age of 13, please contact us here: or 143 West 72nd Street, New York, NY 10023.

  1. Modifications to Privacy Policy.

We may modify this Privacy Policy from time to time in our sole discretion. If we make a material change to this Privacy Policy, we will post such changes on our Site. By continuing to use our Site after such notice, you are bound by this Privacy Policy as modified.

  1. California Residents. If you are a California resident and would like a copy of a notice describing categories of information shared with third parties or contractors for direct marketing purposes and the names and addresses of such third parties and contractors that received information in the past year, please submit a written request to or 143 West 72nd Street, New York, NY 10023.
  2. Contact Information. If you have questions about this Privacy Policy, you may contact us at: or via postal mail at bodē nyc, Inc. 143 West 72nd Street, New York, NY 10023. We will use reasonable efforts to respond promptly to reasonable requests or questions you may have regarding our use of your Personal Information.