bodē nyc™ opened its doors in August 1999 and became Manhattan’s first Bikram Yoga Studio. Owners Donna Rubin and Jennifer Lobo had both been avid practitioners of the Bikram method in other cities and knew that no city needed this healing and detoxing practice more than New York.
Word quickly spread about the amazing benefits of the practice and in 2001 the company opened two more studios on the Upper West Side and downtown making it the first multi location boutique fitness brand in NYC. In 2002, the Flatiron location opened and in 2006, the company opened its largest studio on the Upper East Side.
In 2016, Jen & Donna began introducing new classes that they felt would complement a Traditional Yoga practice, including Hot bodē flow for more upper body toning, Hot HIIT™ for core strengthening, and Yin Nidra for deep stretching and meditation. They now offer a carefully curated schedule that provides a complete 360 degree fitness experience to put everyone on the path to radiant health and enlightenment.
The symbolism of the bodē logo evolves from the 3 concentric oval shapes, inspired by the top view of a ‘cairn.’ A cairn is a balanced pile of stones typically created to mark a path. The act of balancing a cairn can be used as a spiritual practice like meditation. Every person has a spiritual path in life which can be defined and enhanced by daily practices involving body work. In the past, Western culture has tended to separate body and mind, yet we are now re-understanding the intimate and balanced connection between them. Donna and Jen live and breathe this connection and have been refining these practices for 18 years. bodē nyc is the founders’ way to share their expertise, allowing every individual to achieve balance, be “on their path” to enlightenment, and feel great in both body and mind.
The name, bodē, pronounced ‘bo-dee’ – is a beautiful hybrid of the below three concepts:
bodhi in the yoga tradition means “the enlightened one”